Know what your competitors are doing — before your customers tell you.
A weekly intelligence briefing for independent jewelry brands. Track competitor launches, pricing moves, social momentum, and market trends — delivered to your inbox every Monday.
What you receive
Every Monday, clarity
Each briefing is a curated digest of the competitive moves that matter most to your business.
New Collection Launches
Be the first to know when competitors drop new lines, collaborations, or limited editions.
Pricing & Promo Changes
Track price adjustments, discount strategies, and promotional campaigns across the market.
Social Media Momentum
See which brands are gaining traction, what content formats are working, and where engagement is spiking.
Emerging Brand Spotlights
Discover new entrants making waves before they become direct threats to your positioning.
Market Trend Signals
Material trends, style shifts, and consumer behavior patterns shaping the jewelry market.
Who it's for
Built for independent brands
Clasp is designed for the people making strategic decisions at jewelry brands doing $100K–$10M/year.
Brand Founders
Stay ahead of the competitive landscape without spending hours on manual research.
Creative Directors
Understand what's resonating in the market to inform your next collection direction.
Marketing Leads
Benchmark your campaigns against competitors and spot content opportunities early.
Preview
Inside a Clasp briefing
Here's a preview of the kind of intel you'll receive every week.
Weekly Briefing
March 24, 2026
Launched "Vermeil Edit" — 18 new SKUs in gold vermeil under $120
Expanding accessible luxury positioning. Instagram Reels campaign drove 4.2M impressions in 48hrs.
Quiet 15% price increase across core chain collection
Average unit price moved from $89 → $102. No public announcement — rolled out incrementally over 2 weeks.
TikTok engagement up 340% after piercing bar content pivot
Shifted from product shots to in-store piercing experience content. 12 videos over 3 weeks, 2 went viral.
New Copenhagen brand gaining traction — 28K followers in 3 months
Minimalist Scandinavian aesthetic, $60-$180 range. Secured Selfridges placement. Watch this one.
Plus 8 more items in the full briefing...
Pricing
Simple, transparent
One monthly subscription. Everything included. Cancel anytime.
Monthly subscription
Live now- Weekly competitive intelligence briefing
- Competitor launches, pricing, and social momentum
- Market trend signals for independent jewelry brands
- Cancel anytime